Will has a sense for the story.
Will is skilled at weaving dense policy issues together into compelling narrative. No matter the topic, he learns all of the details to convey a message, and capture a vision, with words. Will enjoys diving into complicated health policy issues and excels at crafting and executing strategic plans for clients.
He’s also an expert media pitcher who can tell a reporter precisely what makes a story essential. Whether leading a 50-state pitch effort about youth advocacy, pitching reporters at nationally syndicated wire services, placing feature stories in national magazines, or crafting op-eds for weekly newspapers in small towns, Will goes the extra mile to hone and advance clients’ messages.
He joined McCabe Message Partners in 2013, having earlier worked with a breast cancer support group and in music production. Will earned a bachelor’s degree in English from the College of William and Mary, where he graduated cum laude. He enjoys reading, playing soccer, and rooting for Arsenal in his spare time.