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Successes

Promoting life-changing medical innovations
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Advanced medical technology improves quality, lowers costs and enhances patients’ quality of life. We help patients and doctors learn about policies and regulations governing medical technology companies, and understand how these policies affect patients’ access to life-changing medical technologies. We…

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Introducing ‘Stay Safe’ Rules for Children
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The Barbara Sinatra Children’s Center Foundation created a first-of-its-kind video series aimed at children called the Protect Yourself Rules. The videos offered children easy-to-remember rules to protect against abusive situations. McCabe Message Partners developed a comprehensive plan informed focus groups with…

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Northern California On the Redwood Coast
Profiles of communities transforming care
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We ‘embedded’ nationally regarded journalists in 16 communities nationwide—from Humboldt County in California to Memphis to south-central Pennsylvania—to document how organizations comprised of people who get, give and pay for healthcare locally are improving the health of real patients while…

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Improving rural health and education
Improving rural health and education
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One in five North Carolinians live in rural counties where residents are less likely to have access to health services, are more likely to engage in risky health behaviors and have a higher mortality rate than those living in non-rural…

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KICK BUTTS DAY #iKickButts
Helping kids kick butts
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Despite the progress that our country has made in curbing tobacco use, nearly one in five Americans still smokes, and more than 2,800 kids try their first cigarette each day. For a decade, our team has worked with students, teachers…

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Combatting obesity with a ground-breaking campaign
Combatting obesity with a ground-breaking campaign
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With two-thirds of Americans overweight, or obese, the US Department of Health and Human Services enlisted our team to orchestrate a high-profile launch of its ‘Small Steps’ campaign— aimed at helping families take small, achievable steps toward a healthier lifestyle.…

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Choosing Wisely - Sparking a national dialogue between patients and doctors
Sparking a national dialogue between patients and doctors
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With 30 percent of U.S. medical care considered unnecessary, this ground-breaking campaign catapulted overuse of common medical tests and procedures on the national radar and sparked needed conversations between patients and doctors about what care is really needed. The effort…

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Translating health policy for consumer media
Translating health policy for consumer media
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Health Affairs is the nation’s leading peer-reviewed health policy journal. Since 2013, we’ve translated academic research on healthcare quality metrics, payment models, accountable care organizations, and more into language easily accessible by reporters and relevant for their consumer publications. Each…

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Ensuring the voices of America’s family doctors are heard
Ensuring the voices of America’s family doctors are heard
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We have a long-standing relationship with America’s family physicians. Nearly a decade ago we gathered 2,500 family physicians on the lawn of the U.S. Capitol to urge those running for Congress to get serious about comprehensive healthcare reform. We tailored…

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RWJF Improving transitions from hospital to home
Improving transitions from hospital to home
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One in three older patients returns to the hospital within 30 days of discharge—a clear sign that transitions aren’t seamless. The Care about Your Care campaign engaged consumers and clinicians in sharing what works to ensure care transitions are centered…

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